Heimo Hänninen, the Ambassador for Finland is senior consultant at Talent Base Oy.
Experienced business analyst, architect transforming business needs to knowledge, information and data models.
Digital Marketing requires high quality metadata about: your consumers, your products, product data and marketing content, your partners, your sales activities and pricing, to mention a few. Linked Open Data and semantic technologies are robust, yet flexible way of merging and managing metadata for marketing from different sources. With LOD you can also realize Linked Enterprise Data in wider scope. Master Data Management together with LOD and LED helps you connect data across silos, near and far.
Systemic thinking is mandatory when designing data models: